Google Broad Core Update 2020 & It’s Effects

On May 4^th, Google rolled out an important core algorithm update that gave websites a great blow. The core update means the changes done in the main search algorithm itself. SEO Pros are in a dilemma since the COVID-19 has already put up an extreme effect on their businesses. The traffic to the website is decreasing as many businesses are on the verge of shutting down.

But, this core algorithm update has provided an upliftment to those websites and pages that remained under-rated for a long time. If your website is experiencing a drop or a sudden upsurge in rankings, then your website needs to be aligned along with the new core update.

Effects of Google Core Update

1. Sudden Drop or Gain in Rankings: – Your website may experience gain or drop in Search Engine Rankings and there is nothing you can do about it. But, to improve everything post more user-centric content and render great customer experience.
2. Overall Update of Algorithm: – This is not some specific plugin update for websites or to check out the plagiarism. It is a core update that means Google algorithm has undergone a complete change.
3. Less Improvement, No Rewards: – Businesses might not be sure what to improve but you cannot leave any aspect untouched. If you will be working on your content, SEO, SMM, PPC, CTA, etc. then surely you will gain until the next update rolls out.
4. Impact on Big Domains: – A few big domains from the sectors like travel, real estate, healthcare, etc. saw a deep impact. Their rankings have dropped as compared to last year. Even the traffic has also taken a big blow.

Businesses can do nothing about this core update but they need to keep posting intriguing content. The entire focus must be on your customers. Go through core update guidelines to get the full insight.